
Hey Mama started with something very simple.
When our founder Jessica became a mum, she quickly realised just how much of motherhood happens quietly. The broken nights, the constant thinking ahead, the small wins, the difficult days and the thousand little things that nobody really sees.
Like most mums, she didn't need a medal for any of it. But sometimes it would have been nice for somebody to simply say, we see what you're doing.
That thought stayed with us. And in time we realised it even has a name - Matrescence. Meaning the physical and emotional, psychological and social transition a woman goes through when becoming a mother. A period of huge change, growth and self discovery.
In simple terms - becoming a mum changes more than you expect. Not just your days, but you too. The beautiful Hey mama charms we have developed are a reminder of that journey. Of everything you’re learning, carrying and becoming along the way.
The idea
We celebrate new babies brilliantly. Cards arrive, presents arrive and everyone quite rightly makes a fuss.
But somewhere amongst all that, mum can get a little lost.
Hey Mama was created to recognise her too.
Our charms mark the moments and milestones of motherhood. Becoming a mum, surviving those early days, getting through another sleepless night or simply keeping everything going.
They're small things with a simple message behind them: what you're doing matters.
Some are bought as gifts. Some mums will buy their own. Over time they can become a little collection that tells the story of those early years.
That's really what Hey Mama is all about. Making a little more fuss of mum.
Something just for mum
Every charm comes in soft, jeweller-style packaging with its own keepsake card. Because this isn't really about the charm itself. It's about giving a mum something that says: We see what you're doing, we know it isn't always easy, and you're doing brilliantly.
A small gift, but one that's entirely about her.
Designed in the UK
Every Hey Mama charm is designed in the United Kingdom, with care given to every detail, from the weight of the enamel to the words on the card.
Hello
We'd love to hear from you, and to hear your milestones. Say hello any time at hello@heymama.vip.